William Harbidge

Lead Industrial Designer

“The pursuit of meaningful design extends far beyond the initial idea. JPA’s persistence throughout the entire design journey ensures we deliver significant and fulfilling design experiences.”

Will’s design career has centred on aviation over the past ten years, with projects spanning bespoke seating, monuments, products and VIP interiors. He has experience in leading concept developments, CAD modelling and visualisation and customer and manufacture support, with specialist experience in generative design. Will has been instrumental in the design and delivery of many influential and successful projects with Virgin Atlantic, Air New Zealand, Virgin Australia, flydubai, Hawaiian Airlines and PGA Astronics Lighting Products.

London

5 Calvert Avenue
London
E2 7JP
United Kingdom

Singapore

5 Shenton Way
#10-01 UIC Building
Singapore
068808
Singapore

Dubai

Office 205,
Al Khaimah Building
Port Saeed
Dubai
PO Box 111985
United Arab Emirates

©2021, JPA Product Design Ltd

London

5 Calvert Avenue
London
E2 7JP
United Kingdom

Singapore

5 Shenton Way
#10-01 UIC Building
Singapore
068808
Singapore

Dubai

Office 205,
Al Khaimah Building
Port Saeed
Dubai
PO Box 111985
United Arab Emirates

©2021, James Park Associates International Ltd