The prolific growth in China of new airports led to Air China commissioning JPA to create fresh designs for both their domestic and international First Class and Business (Phoenix) Class Lounges ranging in size from 400 to 3120 sqm including open-top versions.
The principle objectives were to create exclusive, luxurious, modern and relaxing environments that rival the top airline lounges worldwide but are very clearly unique and relevant to Air China.
This has meant combining a sophisticated, international design language with elements which are inspired by China’s rich culture and spectacular landscapes, all interpreted in an innovative and contemporary manner.
The serene character of the lounges is achieved through colours and finishes palettes that represent the changing colours of the sky and and its reflections in water. Each of these natural elements has positive connotations in Chinese culture and relevance to the Air China brand and to air travel in general.
The qualities of light, flow and energy are further expressed through the graceful character of the layouts which help create lounges that are easily understood and are distinctive in look and feel.
The diversity of lounge furniture and its settings provide opportunities for different activities, types of social interaction, group sizes and levels of privacy.
Extensive buffets and dedicated dining areas which incorporate conventional and shared seating and tables settings cater to the strong demand for preflight nourishment.
Subtle, stylish and abstracted versions of Chinese patterns including some designed specifically for the project by one of China’s greatest living artists, Han Meilin, emphasise the connection between the past and present and link the lounge designs to JPA’s cabin designs for Air China’s First and Business Class aircraft, ensuring a consistent expression of the airline’s brand values throughout the passenger experience.